LG Ad Solutions, a global leader in Connected TV (CTV) advertising, has announced the appointment of Rose McGovern as Head of Agency Development.
In this role, McGovern will lead LG Ad Solutions’ efforts to strengthen and expand its partnerships with media agencies across the United States. She will focus on driving collaboration with agencies to unlock new growth opportunities and help clients fully leverage LG Ad Solutions’ advanced advertising and data capabilities.
“Rose’s deep agency expertise and proven ability to connect marketers with innovative solutions will be invaluable as we continue to scale our CTV business and deliver results for advertisers,” said Mike Evans, SVP, North America Sales at LG Ad Solutions. “We’re thrilled to welcome Rose to the team.”
McGovern brings more than a decade of experience in agency development, sales leadership, and strategic partnerships. She has held senior positions at AT&T, WarnerMedia, Xandr, and DirecTV, where she consistently drove revenue growth and strengthened client relationships.
“I’m excited to join LG Ad Solutions at such a pivotal time in the industry,” McGovern said. “Agencies are leading the charge in helping brands navigate the shift to CTV-first advertising, and I look forward to partnering with them to highlight the unique advantages of LG’s platform.”
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