Hightouch Expands to New York City, Strengthening Global Presence

Hightouch, a leading data and AI agent platform for marketers, has opened a new office in New York City and appointed Chelsea Williams as Head of HR. These strategic moves highlight the company’s commitment to global expansion and advancing its mission to help brands activate data and deliver personalized, AI-powered marketing that drives measurable results.

NYC Hub and Global Growth

The new NYC office, now home to 45 employees across sales, marketing, customer success, and engineering, reinforces Hightouch’s investment in a distributed workforce designed to scale with customer demand. The company has also doubled its headcount in EMEA, ensuring faster, more tailored service for international clients. With more than 250 employees worldwide, Hightouch is valued at over $1.2 billion.

Leadership Appointment to Drive Talent and Culture

Chelsea Williams joins Hightouch as Head of HR, bringing over a decade of HR leadership experience in high-growth technology companies. Previously VP of People & Culture at Cordial, Williams developed programs for performance, leadership development, and employee engagement to support scaling organizations.

“Hightouch is redefining how marketing teams move from data to decisions in real time, and that kind of product ambition deserves an equally strong people foundation,” said Williams. “My focus will be to scale a culture where every team member can thrive: from hiring and onboarding to growth and development. As we expand in New York and globally, we’ll invest in the people and practices that help our teams do the best work of their careers.”

Strategic Focus on East Coast Growth

Tejas Manohar, Co-Founder and co-CEO of Hightouch, emphasized the importance of the expansion: “New York City is a hub for sophisticated businesses that want to harness their data to grow faster. Our growth on the east coast has been incredible, and we’re investing to accelerate it even further.”

AI-Powered Data Activation Platform

Built natively on the data warehouse and powered by AI, Hightouch enables marketing and data teams to collaborate without the delays and limitations of legacy customer data platforms (CDPs). The platform supports hundreds of enterprise and high-growth companies across industries, helping them deliver personalized experiences, optimize marketing performance, and operate with confidence.

Innovation and Strategic Investments

This expansion follows a year of major product innovations, including:

  • AI-Powered Adaptive Identity Resolution: Enhancing customer identity matching across data sources.
  • AI Decisioning Capabilities: Automating campaign decisions and scaling personalization efforts.

Additionally, strategic investments from Snowflake Ventures, Capital One Ventures, and Databricks Ventures reinforce Hightouch’s role at the core of the modern marketing stack.

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