Presented annually by Ragan, the Top Women in Marketing awards recognize exceptional women whose leadership, innovation and measurable impact are shaping the future of the marketing industry. Morton was honored for her leadership in developing integrated marketing strategies that drive measurable business results and help clients navigate an evolving media and digital landscape.

She leads Padilla's team of social media, paid media, media relations and digital strategists, delivering award-winning, integrated campaigns for brands including McDonald's, Winnebago Industries, the Florida Department of Citrus and the Norwegian Seafood Council.

Among her recent innovations is Padilla GEO 3D™, a proprietary service designed to improve brand visibility and performance in generative AI search environments — reflecting the agency's push to help clients adapt to changing search behaviors and the evolving AI landscape.

Padilla president Matt Kucharski credited Morton with bringing together strategy, creativity and emerging technologies to help clients solve complex business challenges, calling the recognition a reflection of her deep industry expertise, innovative thinking and entrepreneurial approach.

Beyond her client work, Morton has shaped Padilla's internal culture by mentoring colleagues, fostering cross-collaboration and helping develop the next generation of marketing and communications professionals.

"I'm honored to be included in this year's Top Women in Marketing class, and grateful to the colleagues, clients and mentors who have shaped my career," Morton said. "Padilla has always given me the freedom to explore new ideas and innovate when I see an opportunity. After 16 years with the firm, that ability to keep challenging myself, bring fresh thinking and try new things is what continues to make the work energizing and rewarding."

Key Takeaways

• →Rosalie Morton, SVP of Channels and Integrated Marketing at Padilla, was named to Ragan's Top Women in Marketing, Class of 2026, in the Tech/Digital Marketers category.
• →She leads Padilla's social media, paid media, media relations and digital strategy teams for clients including McDonald's and Winnebago Industries.
• →Her recent innovations include Padilla GEO 3D™, a service built to improve brand visibility in generative AI search environments.
• →Morton has spent 16 years at Padilla, rising from intern to a seat on the agency's executive leadership team.
• →She has also mentored colleagues and helped shape Padilla's culture beyond client-facing work.
• →The 2026 honorees will be celebrated at the Top Women in Marketing Awards Luncheon on October 22, 2026, at the Yale Club in New York City.