Emerald Holding, Inc. Appoints Erica Bartsch as EVP, Strategy and Comms

Emerald Holding, Inc. (NYSE: EEX), a leader in creating dynamic business-to-business (B2B) events and media platforms, has announced the appointment of Erica Bartsch as Executive Vice President, Strategy and Communications, effective March 17, 2025.

In her new role, Bartsch will oversee strategy, investor relations, corporate communications, and strategic partnerships. She will work closely with Emerald’s executive leadership team to enhance alignment across key stakeholders as the company continues executing its strategy to optimize its portfolio, expand digital capabilities, and deliver innovative B2B experiences that connect businesses, buyers, and brands.

“We are thrilled to welcome Erica to the Emerald leadership team,” said Hervé Sedky, President and CEO of Emerald. “Her strategic expertise and ability to shape compelling corporate narratives will be instrumental as we evolve our portfolio, strengthen our industry influence, and enhance engagement across our platforms.”

Industry Expertise and Leadership

Bartsch joins Emerald from Sloane & Company, a premier strategic communications and investor relations firm, where she most recently served as Senior Managing Director, Head of Investor Relations and Capital Markets. In this role, she advised companies on financial communications, corporate positioning, and reputation management.

With over two decades of experience in corporate strategy, investor relations, and special situations, Bartsch is well-positioned to drive Emerald’s next phase of growth. Prior to Sloane & Company, she worked as an equities research analyst at Rochdale Securities, a boutique sell-side broker-dealer, and held roles in sales operations and marketing at AstraZeneca Pharmaceuticals earlier in her career.

Academic Background

Bartsch holds an M.A. in International Relations from Boston University and a B.A. in International Affairs from Lafayette College in Pennsylvania, where she graduated with honors.