Criteo Appoints Frederik van der Kooi as Chairperson and Nominates Stefanie Jay to Board of Directors
Criteo S.A., the commerce media company, has named Frederik (“Rik”) van der Kooi as Chairperson of its Board of Directors. Van der Kooi, a member of Criteo’s Board since June 2023, succeeds Rachel Picard, who will remain on the Board after five years as Chairperson.
Additionally, Criteo has nominated Stefanie Jay to stand for election as an independent director at the company’s 2025 Annual General Meeting of Shareholders. Long-serving director Hubert de Pesquidoux, who chairs the Audit Committee, has announced he will not seek reelection.
Following Jay’s expected election, the Board will consist of eight members—seven of whom will be independent—and will have added four new directors in the past five years.
Van der Kooi brings extensive experience in digital advertising, having served over a decade as Corporate Vice President at Microsoft. There, he led global strategy, sales, marketing, and partnerships for Microsoft's $10 billion advertising business. His leadership spanned multiple channels, including search, display, native, and retail media. He also held the role of Chief Operating Officer for Microsoft’s Online Services Division, where he oversaw acquisitions such as PromoteIQ and Xandr, and served as Chairman of the Interactive Advertising Bureau (IAB) from 2019 to 2021.
Stefanie Jay brings nearly two decades of experience in omnichannel retail, eCommerce, and digital marketplaces. She most recently held the role of SVP and Chief Business and Strategy Officer at eBay. Prior to that, she led Walmart Media Group, transforming its ad tech stack and scaling revenues significantly. Jay has also driven major business development efforts at Walmart, including the acquisition of Jet.com and partnerships with JD.com, Uber, Lyft, and Google. Her earlier career includes a decade at Goldman Sachs in investment banking and strategy.
Michael Komasinski, CEO of Criteo and Board member, commented, “We are thrilled to welcome Rik as our new Chairperson. His deep industry knowledge and strategic vision will be instrumental in driving our continued momentum. Stefanie brings powerful insights into commerce media, and I look forward to working alongside her as well.”
Van der Kooi shared, “It’s an honor to become Chairperson of Criteo’s Board. The company’s leadership in commerce media, driven by a unified AI-powered platform, positions it for strong value creation. Stefanie’s global experience in advertising and innovation will be a huge asset to our board.”
Jay added, “I’m excited to be nominated to join Criteo’s Board. The company has a clear opportunity for long-term success through innovation and client-centric strategies. I look forward to contributing to its future growth.”
Van der Kooi also extended appreciation to Rachel Picard, saying, “We’re deeply grateful for Rachel’s leadership and the transformation she guided as Chairperson. We also thank Hubert for his financial stewardship and wish him well in his next chapter.”
Rachel Picard remarked, “Serving as Chair has been a privilege. With the recent appointment of Michael as CEO and now Rik as Chairperson, this is the right time for a new phase. I’m confident in Criteo’s continued success under their leadership.”
Forward-Looking Statements
This announcement contains forward-looking statements involving risks and uncertainties that could cause actual results to differ materially. These include challenges with technology innovation, advertising inventory access, strategic investments, international market conditions, competition, data privacy regulations, and other factors outlined in the company’s filings with the U.S. Securities and Exchange Commission (SEC). Readers are advised to consult the Company’s Annual Report on Form 10-K and subsequent SEC filings for further risk details.
Additional Information
Criteo has filed proxy materials with the SEC in preparation for its 2025 Annual General Meeting. Shareholders should refer to the definitive proxy statement and proxy card that will be filed prior to the meeting for more information.